Demand for properties in the waterside sector of the market has been incredibly strong throughout the year.

During the run up to the Festive Season, new enquiries for properties are generally expected to be relatively low. However, during that time we received significant numbers of new enquiries from serious, motivated and very able buyers.  These new buyers’ details have been added to our ever-expanding list of clients eagerly awaiting news of any new properties that may be coming to the market early in the New Year.

Buyer Profiles

The profile of buyers remains consistent. The vast majority of enquiries come from cash buyers looking for second homes on or near the water. These enquiries are driven by the lifestyle benefits of owning a private corner of the Norfolk Broads. The ability to generate additional income by letting a waterside property as a holiday rental is also a benefit for many but not all.

Some clients are keen to secure a main residence on the Broads.  They are taking the opportunity to re-evaluate their lifestyle and take advantage of more flexibility, such as working from home or second home with a waterside view.

Enquiries continue to come in from all over the country, and beyond! There is a particularly high increase in prospective purchasers who are based in the south east of England. Many of which are looking to be able to reach a second home on the Norfolk Broads within a few hours.

Looking at a selection of recently agreed sales, buyers have come from as far as Hertfordshire, Essex, Kent, London, Suffolk, Cambridgeshire, Lancashire and the Highlands of Scotland. Most of these are being bought by cash buyers.

Of this selection, 70% resulted in sales being agreed at the full asking price, or above.

Whilst the south east offers a rich seam of potential buyers, recent enquiries have also come in from such far flung locations as Miami, Monaco, Singapore and China. One client, currently based in the United States was in the area viewing properties over the festive period.

Marketing your property

The key to maximising your property’s exposure is to ensure that the online presentation for your property is of the very highest standard. We believe we offer the highest quality interior photography, external aerial imagery, interactive virtual tours and professional property video packages at no extra cost.

View an example of our interactive virtual tours

View an example of our property video package

How we launch newly listed properties has been influenced by the upturn in demand for properties on or near the water.  Once you have instructed us, and have approved our marketing details, we approach all the contacts that we have registered with us in our client bank. We hold a detailed a list of prospective buyers looking specifically for waterside property in Norfolk and Suffolk.

Whilst we contact our prospective buyers, we also of course list your property on our well known and established Waterside Estate Agents website which appears at the top of the first page of Google-related searches.  In addition we list your property across all the major property portals such as Rightmove, Zoopla and Primelocation.  Your property will also be promoted across our social media platforms.

We expect that the demand for high quality waterside properties throughout Norfolk and Suffolk, will continue to be high.

Lifestyle and investment will continue to be the main driving forces in the waterside market. Buyers are keen to secure properties now, in time for use during the summer months, if not before!

Thinking of selling your property?

The message remains clear. If you are thinking of selling a waterside property there has never been a better time!

No need to wait until the Spring, market conditions are perfect right now!

Contact us to discuss selling your property in more detail